Football Queensland is delighted to announce a partnership between our referees and Total Tools, Australia’s largest independent professional tools retailer.
Total Tools will be the Official Sponsor of Football Queensland Referees for the next three years, enabling FQ to make significant investments in referee development initiatives.
All Queensland junior and senior referees will sport the Total Tools logo on their sleeve, creating an army of over 1,100 Total Tools advocates.
Total Tools has stores throughout Queensland, covering the whole state all the way from Cairns down to Burleigh.
The partnership, alongside our previously announced Kappa apparel deal, gives Queensland referees the stability of knowing new uniforms will not need to be purchased for at least the next three seasons.
FQ State Referee Development Manager David Wiebe believes the relationship between Total Tools and referees will shine a light-hearted spotlight on those in the middle.
“Referees do have a sense of humour and actually don’t mind having a laugh, so the deal with Total Tools is a perfect fit,” he said.
“I’m sure the combination of the brand name linked to referees will get a few laughs and we don’t mind that at all.
“We believe the partnership will generate awareness, which will help us sell the more serious message around referee recruitment and development.”
Stefano Hlaca, from Total Tools, sees the strength of the partnership in the similarities between referees and Total Tools.
“Referees and Total Tools are similar in nature, we are both the quiet providers. Football matches can’t function without referees and in the same way tradies can’t be the heroes they are without the tools and service they get from Total Tools,” said Hlaca.
“Here at Total Tools our motto is ‘every tool, every trade’. Our hope is that this partnership will help Football Queensland provide every tool for every ref.”
“Our hope is that when footballers across Queensland see red, they think of Total Tools and not what might come out of the ref’s pocket!”
As an introductory offer to celebrate the partnership, all Queensland Total Tool stores will give FQ members and supporters a $45 voucher for every $450 or more single spend on any Makita product. Just mention the offer in-store (valid until 31 December 2017).