Football Queensland (FQ) is pleased to announce the appointment of Holly Johnson as the new Club Development Ambassador (CDA) & Community Engagement Officer for the Central Coast region.
A respected figure in the local football community, Holly has been a passionate advocate for women and girls, serving as both a coordinator and coach in the Rockhampton area. Her longstanding involvement with the FQ Academy, first as a parent and later as a junior team coach, has also provided her with a strong understanding of the development pathway and the broader football ecosystem.
With over a decade of experience at community football clubs within the Central Coast, Holly brings valuable insights into the region’s unique strengths and challenges.
“I’m looking forward to supporting young players as they progress through the ranks, helping nurture their skills, confidence and love for the game,” Johnson said.
“The strength of our community lies in its people, from tireless volunteers to experienced coaches who act as mentors and role models. I’m excited to support and develop these coaches so they can continue to guide the next generation.”
“My vision is for a united Central Coast football community that is inclusive, empowered, and recognised for producing quality players, coaches, and volunteers.”
FQ General Manager – Central Coast Region, Jordie Gerbes, said Holly’s appointment represents an exciting step forward for football in the region.
“We are excited to welcome Holly Johnson as our new Central Coast CDA & Community Engagement Officer, a familiar face to many through her years of hands-on involvement at the community level,” Gerbes said.
“In addition to her knowledge of the region, Holly’s leadership in the women and girls space will be a valuable asset as we continue working toward our strategic target of 50/50 gender parity in participation by 2027. Her understanding of the barriers and opportunities for female players will help create more inclusive, accessible environments that enable all participants to thrive.
“Holly’s role will span both Game Development and Technical areas, and her relationships with local clubs will help her support the continued growth of football in the Central Coast. We’re excited to have her on board and look forward to the positive contributions she’ll make.”